Ready for a hybrid event model designed to keep your in-person event organized while allowing your attendees to take full advantage of what your event has to offer? Meet the first model of our hybrid event design series, the Content Hub.
What is a Content Hub?
A Content Hub is a virtual lobby taking place on an online platform created to accompany and compliment an in-person event asynchronously. This space can be used to elevate and expand the forms of engagement an event has to offer by serving as a one-stop-shop for valuable resources.
We recommend opening up the Content Hub several days or weeks in advance of the scheduled in-person event in order to give attendees a chance to familiarize themselves with the platform at their own pace, view the event schedule ahead-of-time, and get them excited about what’s to come!
What Kinds of Resources Can I Include in my Content Hub?
Fabulous question! With an original platform built and created by us, we are always evolving what an event space has to offer. Below are a few of the many types of resources that you can include in your Content Hub:
- PDF’s
- Forms/surveys
- Instructional videos
- Maps
- Presentation slides
- Articles
- Website links
- Asynchronous activities
- And more!
Why a Content Hub?
With five different hybrid event models coming your way in the next few months, how can you know which is best for you? What makes a Content Hub unique, and what are the best use-cases for it?
Content Hubs can be beneficial for all scales, but we particularly recommend this model for large-scale events. Here’s why…
- Providing travel & lodging information as well as maps online can assist in navigating around a large conference hall
- With so many sessions throughout an event, keeping resources from each one in an organized online catalog can help allow your attendees to take full advantage of your collection of knowledge
- Providing an online space for attendees to interact with one another, such as a jamboard or a chat room, can expand the social potential your event can bring
What our Previous Content Hub Co-Hosts Have to Say…
“Matchbox offers so much more than a user-friendly and customizable platform. They are a true event partner with a hands-on team that understands and employs participant engagement strategies so vital to holding events in a virtual or hybrid format.”
-Ellen Hause, Program Director, Academic & Student Affairs, AACC
Looking to Host a Hybrid Event This Year?
We can help you find an event design that’s the right fit for your needs, whether it’s the Content Hub or another format in our collection of hybrid solutions.
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